#MyCityMoves Promotional Spot

#MyCityMoves is a brand platform for City Fitness, in 2016 and 2017 we activated hundreds of people in Philadelphia to workout and compete to win cash prizes and more. Between the two years, the city of Philadelphia burned over 5…

#MyCityMoves Promotional Spot

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#MyCityMoves is a brand platform for City Fitness, in 2016 and 2017 we activated hundreds of people in Philadelphia to workout and compete to win cash prizes and more. Between the two years, the city of Philadelphia burned over 5 million calories. Using MyZone belt heart monitoring technology we tracked and had a live-leadership board to share competitors progress.

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